Spor Yönetiminde Halkla ¿li¿kiler ve ¿leti¿im D-79111 Freiburg kamen im 17
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kamen im 17
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Spor Yönetiminde Halkla ¿li¿kiler ve ¿leti¿im D-79111 Freiburg kamen im 17Dr. Ali Grel Gksel eserinde Spor Ynetiminde Halkla likiler ve letiim konusunu "Yeni Medya" zelinde derinlemesine incelemektedir. Kitabn amac; ok sayda taraftar mterisi olan, eitli gelir kaynaklarna sahip ve ticari deer yaratan, grsel ve yazl basnn her an haber konusu olan spor kulplerinin halkla ilikiler faaliyetlerinin ats altnda kurumsal iletiim arac olarak yeni medyay kullanm biimlerinin deerlendirilmesidir. Artrma iki ksmdan olumaktadr. Artrmann
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